The business analyst is responsible for an in-depth understanding of the client's business processes. Industry knowledge of the client is essential. The business analyst creates process change by integrating new processes with existing ones, and communicating these changes to affected business systems. They are critical in gathering the client's business requirements.

Our business analysts are generalists who operate and the edge between the various business departments and technology. Understanding business needs and translating those into technical requirements. They are able to communicate fluently at both management levels and technical levels. Some of the tasks a business analyst may take reponsibility for include business case development, requirements definition, vendor selection, project lead, and change management.

Business case development
For any initiative, whether it is the setup of a new business, the implementation of a CRM system, the deployment of a knowledge management system, or the launch of a new campaign, a proper business case is essential. We have the appropriate knowledge and methodology in house that takes you through a thinking process in order to:

• Define the business objective
• Conduct the internal analysis ("what are we good at and what not?")
• Conduct the external analysis including market analysis, competitive analysis, and other external factors analysis.
• Conduct the SWOT analysis, combining the Strengths and Weaknesses from the internal analysis and the Opportunities and Threats from the external analysis in order to define the strategic scenario(s).
• Calculate expected revenues and costs based on the defined scenario(s) and other assumptions.
• Determine the major risks and how to mitigate them.
• Define the implementation plan.
• Define the short-term action plan.

Requirements definition
CRM, Knowledge Management, and Business Administration can be quite comprehensive and confusing concepts. Our pragmatic approach saves a lot of time and narrows down the scope dramatically, so that vendors can be managed appropriately.

Vendor selection
We can quickly help you see through the sales stories of the software companies and system integrators. Our experience may serve as an excellent and affordable reality check. Also, we help you identify the risks that are involved with the various vendors.

Change management
Implementing technology is one thing, but making sure that you truly meet your objectives (e.g. improved productivity, sales performance, etc.) is another. Our business analysts help you managing the impact on your organization by means of a proper involvement, communication, performance management, and education program.

Project lead
Our business analysts may take a leading role in the project. In order to ensure proper and timely delivery, we have extensive project management experience covering:

• Project initiation
• Project planning
• Project execution
• Project shutdown